Social media algorithms change. Ad costs go up. Your email list is an asset you own, and when it is managed well, it consistently outperforms nearly every other channel in digital marketing.
The problem is most businesses treat email like an afterthought. They send inconsistently, write copy that no one reads, and have no idea whether their campaigns are actually working. Scavo Media builds email programs that are strategic, consistent, and built around what your audience needs to hear to take action.
Sometimes One
Email Is All It Takes.
One of our clients identified a new service their customers had been asking for. They needed to get the word out fast. We put together a targeted email campaign, sent it to their existing list, and the leads came in immediately. No ad spend. No waiting for SEO to kick in. Just a well-written email to the right audience at the right time.
That is what a healthy email list and a clear strategy can do. We help you build both.
Email Marketing, Start to Finish
Strategy and Planning
We start by mapping out your email program around your business goals: what you are trying to communicate, who you are sending to, how often, and what success looks like. No random blasts.
Copywriting and Design
We write emails people actually read. Clear subject lines, purposeful copy, and a layout that works on every device. Your brand voice, not a template.
List Management and Segmentation
A clean, well-segmented list is the difference between email that converts and email that gets ignored. We manage your contacts, suppress bad data, and build segments so the right message goes to the right people.
Automation and Workflows
We build automated sequences in HubSpot and other platforms: welcome series, lead nurture campaigns, re-engagement flows, and post-purchase follow-ups that run in the background and keep your pipeline moving.
Platform Migration
Moving from Mailchimp, Constant Contact, or another platform? We handle the migration cleanly, including contact import, list rebuilding, and template recreation, so nothing gets lost in the transition.
Reporting and Optimization
We track open rates, click rates, conversions, and list health. You get clear reporting and recommendations so every send performs better than the last.
Your list is an asset.
We help you treat it like one.
We have hands-on experience managing email campaigns across the major platforms. We are not going to ask you to switch tools unless there is a good reason to.
• HubSpot (our preferred platform for automation and CRM-connected campaigns)
• Mailchimp
• Constant Contact
• Campaign Monitor
• Klaviyo
We work best with businesses that have a real relationship with their customers and want email to reflect that. Our clients are in Des Moines, Tampa, and across the country, and they range from healthcare practices with existing patient lists to B2B companies with long sales cycles that need consistent nurture.
Industries:
• Healthcare and medical practices
• Home services and commercial trades
• Professional services and B2B
• E-commerce and retail
• Nonprofits and community organizations
Frequently Asked Questions
Do you write the emails or do we?
We write them. That includes subject lines, body copy, and CTAs. If you want to be more involved in the content direction, we can build a review process that fits your workflow.
How often should we be sending emails?
It depends on your audience and your goals, but for most businesses a consistent monthly or bi-weekly cadence is a strong starting point. We will help you figure out the right frequency before we start sending.
We have not emailed our list in a long time. Is it too late?
No, but we will want to approach it carefully. A list that has gone cold needs a re-engagement strategy before you start sending regularly again. We handle that as part of onboarding.
Can you connect email to our CRM?
Yes. If you are on HubSpot, we can build your email program directly inside the CRM so your campaigns, contacts, and reporting all live in one place. We also work with other CRM integrations depending on your stack.
Do you work with businesses outside of Des Moines and Tampa?
Yes. Email marketing is fully remote and we manage campaigns for clients across the country. Our home markets are Des Moines, IA and Tampa, FL, but geography does not limit what we can do here.